Mar 15, 2013 - Business, News, Technology    No Comments

Big Data Demystified



It seems like every year there is a new buzz word from one of the large consulting firms that slowly nestles its way into the vocabularies of CEOs across the globe.

Cloud, or cloud solutions, or cloud technology, have now become mainstream to the point where they are not only words that are used to show that you are hip and with the times but also that you in fact understand that there is no more a need to host all your applications and their data in an expensive in-house data center. Instead you can take advantage of Economies of scale and use solutions provided by Amazon or Google or any of your other favorite providers for whom adding another Terabyte is simply a drop in their ever expanding server ocean.

Just when you thought you got it here comes another one to eat up your budget and occupy your time in trying to explain to board members, most who did not grow up with computers, why not jumping on the band wagon will not mean that you get left behind competition who just announced that they are betting the bank on this new thing that has come along.

What is big data?

If you are mainly a sales organization chances are that every day your staff sit at their desks typing away at word documents, entering figures into Excel sheets, creating presentations with power point. Over time this all adds up to a very large amount of data.

If you also have an R&D function or perhaps a creative team that works with Computer graphics, Video or other types of data that contains massive amount of bits you could be creative Petabytes of data on a yearly basis.

In your average company you have databases to keep track of all this work that is being done. The problem is that with the amount of data that is being created it is becoming near impossible to do any sort of analysis on it since it requires more computing, or rendering, power than anyone but organizations with supercomputers like NASA and IBM can get their hands on.

Now by a stroke of genius the same hardware providers that are selling you online application hosting and storage realize that you might possibly need to analyze all the data that you have been gathering over the years.

Do I have Big Data?

Do you deal in visuals data such as maps, geographical surveys, satellite data of perhaps live video feeds from sporting events or surveillance cameras?

Do you produce Computer graphics, 3D renderings, architectural drawings.

Is your business analysis of financial data, weather data, biological data or perhaps physics.

Should I start learning more about Big Data?

If you answered yes to any of the questions above then the answer is a resounding YES! you should immediately start looking into solutions for not only organizing but also analyzing your data.

If however your data is comprised mainly of Word, Excel and Power point documents your efforts would be better focused around creating processes for organizing and removing outdated files.

And of course, if you work with information technology even in the most general sense you should learn more so that you can keep your CEO informed and dazzle your friends with your knowledge at dinner conversations.

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